Industry Expert Thoughts

How to run Google Ads without an agency, freelancer, or in-house team. Fully autonomous AI management handles bidding, keywords, negatives, ad copy, and budget 24/7. Setup in 10 minutes. Compare costs: agency ($2,000+/mo) vs freelancer ($500-2,000/mo) vs groas autonomous AI ($99/mo).

Google Ads account structure guide for 2026: the evolution from SKAGs to AI-optimized campaigns, the four-layer framework (brand, Search, PMax, specialized), learning phase requirements, ad group limits, and the five structural mistakes that waste the most budget.

What happens to PPC agencies when AI can manage Google Ads autonomously at 1/100th the cost? The economics, the historical parallels (floor trading, tax prep, legal), the timeline, and what agencies should do now to survive and thrive.

Google Ads stopped working? Follow this 15-minute diagnostic checklist to find exactly what went wrong. Covers learning phase resets, broken conversion tracking, enhanced conversions issues, and competitive shifts.

SaaS Google Ads strategy for 2026: campaign structure, keyword targeting by funnel stage, benchmarks by sub-vertical, LTV:CAC optimization, and why autonomous AI beats agencies for scaling acquisition.

YouTube ads changed dramatically in early 2026. Learn what updates matter for advertisers and why autonomous AI management is now essential for success.

Semi-autonomous PPC tools like Optmyzr and WordStream still need a human. You're paying for the tool AND the manager. Here's why full autonomy changes the math entirely in 2026.

Google scrapped cookie deprecation and retired Privacy Sandbox. But your tracking data is still broken. Here's what actually matters for Google Ads in 2026.

We paid $4,200/mo for 14 months. The agency made 10 changes per week. Then we switched to autonomous AI. CPA dropped 39%, ROAS nearly doubled. Here's the story.